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Fraser Technologies Attends Koki Sales Event in Rome

Koki sales event Rome

Celebrating Collaboration: Fraser Technologies at Koki’s Rome Event

From the 23rd to the 25th of September, Fraser Technologies had the privilege of attending the much-anticipated Koki Sales Event, held in the historic and beautiful city of Rome, Italy. After a long hiatus, this marked the first time since 2019 that all global distributors were able to meet in person, making it an unforgettable gathering for the Koki family.

Hosted by Koki, a global leader in soldering materials, the event brought together over 30 representatives from around the world. Over three days, attendees engaged in insightful discussions on market trends, new product innovations, and strategic planning for the year ahead.

A Busy Agenda

The event kicked off on Monday evening with a delightful welcome dinner where attendees could reconnect and network with colleagues from across the globe.

On Tuesday, the heart of the event began with a comprehensive sales meeting, reviewing global market trends and conducting a SWOT analysis of the industry. One highlight was a live manufacturing tutorial streamed from Koki’s state-of-the-art plant in Poland. This virtual demonstration allowed attendees, and even customers remotely, to witness Koki’s advanced production techniques, highlighting the ease of conducting remote audits—an exciting development for future customer support.

Attendees also had the chance to explore Koki’s latest product offerings, including the highly anticipated S3X58 product from the HF1200 range, the successor to the HF1100 series. This new product, available in October 2024, offers groundbreaking advantages such as super low-voiding, heat resistance, and a stable shelf life of one year—setting a new standard in soldering technology.

Additionally, the session emphasized Koki’s FREE analytical service, valued at thousands of pounds, which offers blind testing of soldered boards. This unique service allows customers to identify failure points and compare their current solder pastes against Koki’s superior solutions.

Fraser Technologies’ Award-Winning Achievement

Fraser Technologies was thrilled to be recognized for its outstanding contributions to Koki’s success during the award ceremony on Tuesday evening. We were honoured to receive the Digital Marketing Excellence Award, celebrating our innovative marketing strategies and efforts in raising awareness for Koki’s cutting-edge products. It was a proud moment for our team, reaffirming our commitment to excellence.

Cultural Exploration

On Wednesday, after two days of productive meetings, the Koki delegation enjoyed a cultural tour of Rome. Attendees strolled through the city’s cobbled streets, visiting iconic landmarks while taking the opportunity to network in a relaxed setting. This tour added a unique cultural flair to the event, blending business with pleasure in true Roman style.

koki cultural tour

Looking Ahead with Koki

The Koki Sales Event in Rome not only strengthened the bond between Koki and its global distributors but also highlighted key areas for growth. Fraser Technologies is excited to support Koki’s strategy of offering their products as a secondary source, ensuring that customers have a reliable backup should they face supply disruptions with their primary source. We’re eager to push forward with campaigns around the FREE analytical service, showing potential customers the value of blind testing and the benefits of switching to Koki.

With an exciting lineup of new products and services, we look forward to helping more customers benefit from Koki’s innovative solutions.

Stay tuned as we continue to drive progress and celebrate success in the world of soldering technology!

What an incredible experience attending the Koki Sales Event in Rome.

We’re proud to have represented the UK alongside global distributors, sharing insights, exploring exciting new products, and receiving the Digital Marketing Excellence Award!  It was fantastic to reconnect in person after so long and contribute to important discussions shaping the future of soldering technologies.

From strategic sales meetings to cultural tours through the beautiful streets of Rome, this event was both productive and inspiring. A special highlight was learning about the new S3X58-HF1200 range—an exciting development for the industry.

To learn more about the Koki range of products visit our Koki Pastes, Fluxes and Wires information page here.

Get in Touch

As experts in the field, Fraser Technologies have a deep understanding of the challenges and opportunities facing our clients’ industries and sectors. Our insights and independent recommendations are based on over 55 years experience, and rigorous analysis of the options available to you.

 

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